Evaluation-Question 5

How did you attract attract/address your audience?


Our target audience are primary 18-24 year old, so it is important for them to relate to our title sequence 'Haram'. This is why we chose to have young actors and actresses to act in our title sequence so could appeal to that particular audience.Here is an interview with the director of the title sequence, explaining who the movie is attended for and a generalizations of the title sequence.Also with the main character of my title sequence (this may engage target audience as they may relate to her):






Also we used social media to engage our target audience as almost 95% of teenagers and adults are on one form of social media or another. The type of social media we choose was youtube, vimeo, twitter and facebook.

For example, here it shows our movie Twitter page in which we have already gained 37 followers! This a great way in spreading the word about or title sequence since we are independent.

Also from a rough cut feedback, Dan had told us that we should change the font of our title sequence so our intended audience could get a better feel of the genre. We took this is on board and changed the font to a more bollywood/arabic style.